Publication Reviews

• Business World


• Outlook Business


• BusinessWeek Blogs Reviews No Money Marketing


• Reasons to read Jessie Paul's No Money Marketing, Forbes India, by Vivek Kamath, October, 2009


• Financial Express


• Rediff Business


• Hindu Business Line


• Interview with Jessie Paul - Pitch magazine (www.pitchonnet.com)


• Indian Management - monthly journal of All India Management Association, Sep 2009


• Jessie Paul’s Interview with Alokananda Chakraborty of Financial Express discussing the strategies that the Indian software industry can formulate to emerge stronger and more profitable when global spending on IT gets back on track. Read Full interview


• B2B marketers are keen to reap the benefits of social media, but few have unraveled the complexity of what's on offer, explains Lucy Fisher, in UK’s B2B Marketing Magazine.Jessie Paul is quoted in this article


• Jessie’s Advice for Domestic Techs interested in India’s market appeared in US-based BtoB magazine


• Outsourcing Speeds, Standardizes, and Automates Routine Marketing